Turkeys ♥ Rhinos

I don’t want people to just like my software. I want them to love it; to crave it like they crave food and sex and illicit drugs and higher bandwidth.

I want users burning my icons into their foreheads with a custom made brand and jumping from buildings in the hopes that it will express their love.

I want evil geniuses in secret lairs with equally evil and inexplicably large felines to spend years working on secret death rays to carve my logo into the moon.

I want religious cults to be founded and subsequently go to war with each other over the finer interpretation of the bullet points in my feature list.

In short, I want to create software that inspires not passion but pathology.